Heat Magazine review
Sunday September 9th, BBC2, 8pm. Choice (3 stars)
Is BBC2 turning into Channel 4 or what?
That’s no bad thing, obviously, but this examination of what makes us turn into shopoholic robots every Saturday afternoon looks and feels as though it’s fresh from the other channel. Arabella Weir flexes her eyebrows like nobody’s business and provides the narration as “hidden persuaders” – marketeers to you – attempt to transform one poor woman from a grin-and-bear it shopper into an enthusiastic convert for the Bluewater mall experience. LYNSEY HANLEY